INCCA-NA Brand Identity

The International Network for the Conservation of Contemporary Art – North America (INCCA-NA) is an organization dedicated to developing knowledge through collaborations between artists, art professionals and collectors that will ensure the preservation of modern and contemporary art and provide educational programs for a wide public audience in North America. Their mission is wonderful, but their methods of communicating it were lacking.

INCCA-NA approached Static Made with a multi-phase communication and messaging project. Their goal was to completely revamp the organization’s brand identity and develop a system for communicating efficiently and effectively online. Through extensive information gathering and research, we created a new graphic identity, corresponding style guide, stationery pack and website. Static Made also developed a strategic communications plan, which outlines processes for social media and email marketing.

PROJECT:  Brand identity, dynamic website and marketing strategy
CLIENT: INCCA-NA
SCOPE: All facets (Collaborative partnership with Junior Varsity Studios)